Privacy Policy

Last updated: 15 October 2026

Who we are

Mortgages Approved is a trading name of Ricky Andrew Kesler (FCA Firm Reference Number 1038606), an Appointed Representative of Ingard Financial Limited (FRN 450731). We are the data controller for the personal data described in this policy.

• Address: [[BUSINESS_ADDRESS]]
• ICO registration number: [[ICO_REGISTRATION_NUMBER]]
• Email: enquiries.mortgagesapproved@gmail.com
• Phone: 01926 351737

What we collect

• Your name, phone number and email address, and any details you give us about your enquiry.
• Advert and campaign information passed with your form (such as UTM tags and Google click ID), so we know how you found us.
• Technical and usage data collected by Microsoft Clarity — only if you consent to analytics cookies.

Why we collect it and our lawful basis

We use your details to respond to your enquiry and to provide mortgage advice. Under UK GDPR we rely on our legitimate interests, and on taking steps at your request before entering into a contract. We use analytics only with your consent, which you can withdraw at any time.

Who we share it with

• Ingard Financial Limited, our principal firm.
• Lenders, product providers and credit reference or identity checking services, where needed to arrange a mortgage with your agreement.
• Our CRM provider, HighLevel (GoHighLevel), acting as a data processor.
• Microsoft, for Clarity analytics — only with your consent.

We never sell your data.

International transfers

Some of our providers may process data outside the UK. Where they do, we make sure appropriate safeguards are in place, such as the UK International Data Transfer Agreement (IDTA) or standard contractual clauses with the UK addendum.

How long we keep it

We keep enquiry data for [[DATA_RETENTION_PERIOD]].

Your rights

You have the right to access, correct or erase your data, to restrict or object to how we use it, to data portability, and to withdraw consent at any time. To use any of these rights, contact us using the details above.

Complaining to the ICO

If you're unhappy with how we've handled your data, you can complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113.